15+ years of experience and a complex strategic perspective

I help companies and leaders by connecting brand, business and data. I offer services from analytics and strategy to mentoring sessions. Always with clear direction and practical impact.

Business & Marketing & Data

Complex approach

15+ years of experience

Here you can find the areas clients most often come to me with.

What I Offer

Brand & Business Diagnostics

Get clarity on where your brand stands and where it can move next.

Before you can grow, you need a clear view of your current reality. I analyse your brand, business model, customer experience, existing reports and data, market context and your competition. I help you identify what is blocking progress and where your strongest opportunities are.

    • Business and marketing situation analysis

    • Brand audit and positioning

    • CX and customer journey audit

    • Market mapping and competitive benchmarking

    • Trend, category and forecasting analysis

    • Identification of growth barriers and risks

    • Opportunity mapping

    • Bespoke research and analytics solutions

More About Diagnosis
More About Diagnosis

Business Solutions

Strategy that connects business, brand and customer.

Business strategy today cannot live separately from your brand or your data. I help you create one integrated framework that connects your business model, customer experience and commercial targets. The result is a clear, actionable plan that works in practice and is understood across the team.

    • Business and commercial strategy

    • Monetisation models

    • Portfolio management

    • Go‑to‑Market plan

    • CRM strategy

    • Sales activation

    • Process optimisation

    • Performance measurement and KPI set‑up

More About Solution
More About Solution

Brand Building

Build a brand with clear direction and trust.

I support companies, teams and individuals in building brands with a clear strategy, distinctive identity and strong position in customers’ minds. From the first insight to a brand strategy that keeps your communication and decision‑making consistent.

    • Brand audit and insights

    • Brand positioning and value proposition

    • Brand architecture and portfolio

    • Brand personality and tone of voice

    • Messaging and core brand narratives

    • Category Entry Points and brand availability

    • Internal workshops and team alignment

    • Communication concepts and campaign guidance

More About Brand
More About Brand

Mentoring & Consultations

Gain perspective and a clear direction for your business and career.

I help leaders, founders and junior colleagues navigate complex challenges, find direction and make decisions with confidence. Drawing on experience in marketing, sales and research, I connect the dots, name the core issues and propose solutions.

    • Strategic consultations

    • Sparring partner for C‑level management

    • Mentoring for entrepreneurs

    • Career direction and planning

    • Leadership & team development

    • Workshops & facilitation

    • Marketing advisory

More About Mentoring
More About Mentoring

Not sure what you need?

If you are not sure which service is right for you, get in touch and we will define the right way forward together.

Find the Right Solution Together
Find the Right Solution Together

Who I work with

Over 15 years I have worked in‑house for major global brands, successful local firms, start‑ups and leading Czech agencies. This experience allows me to offer end‑to‑end strategic support and business consulting for individuals, SMBs, agencies and large organisations.

  • Personal brands & individuals

    Building your personal brand and your business foundations.

  • Small businesses & SMB

    Brand strategy, research plus sales and marketing to drive your growth.

  • Czech & Global Agencies

    Senior strategist for client projects, research, pitches and workshops.

  • Large companies & corporates

    Advisory for C‑level management on complex strategic challenges.

A collection of black and white logos of various brands and companies arranged in two rows.

About Me

I am a strategic partner for companies and leaders who need clarity in complex situations.

For more than 15 years, I have been building brands – from analysis and research, through strategy, to precise execution. My approach is systematic and grounded in both data and people, because strong strategy emerges where logic, experience and trust meet. Clients appreciate my broad perspective, calm thinking and ability to turn complex topics into clear strategies and tangible next steps.

Michaela Přindišová při práci na strategii značky a komunikace
Michaela Přindišová, strategická konzultantka pro značky a marketingové týmy
First Consultation
First Consultation

Reference

  • “Patience, deep experience, energy and a strategic view of everything. That is what Michaela brought into our collaboration. Together we gave ePace a clear brand face, anchored its values and everything connected to the brand. Beyond that, Michaela has become a long‑term partner in the strategic set‑up of our clients’ projects and a driving force behind their development. Her broad overlap into PR, media, strategy and her instinct for brand and choosing the right priorities on each project is a compass I value highly and rely on. I know that when we work with her, we are doing the maximum for the success of every project we collaborate on.”

    — Jaroslav Novák, CEO ePace

  • “Michaela is a strong personality – and it shows in her work. She is highly empathetic, communicative and understands both the client side and the agency side. She knows how to connect these two worlds so that both parties are genuinely satisfied. In my ten years in agencies, I have never met a strategist like her. She fits me both professionally and personally – she creates with perspective, yet with 100% focus on what the brand needs. I will be truly happy if we meet again on another project. You pushed me further without even knowing it – thank you for that.”

    — Michaela Vlčanová, Account director WMC Grey

  • “For me, Michaela is synonymous with brand strategy, complex thinking about a project and deep work with data and analytics – which you simply cannot do marketing without. What stood out was the precision she put into building the strategy, including workshops and tasks for the team. I hugely appreciate her approach, open and transparent communication, project leadership and expertise. And as a bonus, she is an incredibly kind, down‑to‑earth woman. From my side, I can warmly recommend Michaela into any team, on strategic projects and for personal mentoring.”

    — Katka Lusková, Brand manager & CEO

  • “I met Michaela – aka the queen of marketing strategies – through a mentoring programme I joined in the early stages of my business. I had a rough idea of what I wanted to do and how, but I was missing solid foundations to really grow my business. Michaela came in, listened – and then things started moving. She pulled out brilliant tips on tools, articles and personality tests. She sparked a lot of great ideas and helped me understand and set up key processes. I admire her for her incredible overview of brands, trends and, equally, data. Working with Michaela has been one of the most enjoyable collaborations I have ever had, and I wish everyone could have a mentor like her. Thank you.”

    — Kristyna Slavev, Founder & CEO Holka ze skříně

  • “During our work on strategic development projects, I saw first‑hand how accurately Michaela can analyse a situation, identify key factors and design strategies that create long‑term value for the company. Her attention to detail and thorough analysis are indispensable for successful planning and execution. Michaela is someone I can rely on completely – she always keeps her commitments and meets deadlines, which is crucial for smooth project delivery. Her extensive experience in strategic management and her ability to perform effectively under pressure make her an invaluable member of any team. Michaela, thank you so much.”

    — Tereza Jakubíková, Account manager P&P Media

  • “Working with Michaela was a professional and personal pleasure. Professionally, as a copywriter, I had access to a clear strategy and a sharp briefing: who the website was for, what needed to be said and why. Michaela also shared a lot of insight into her client’s business, so I knew exactly which tone of voice to use and what to reflect in the copy. On a personal level, it was a joy because Michaela is not only a top professional, but also a warm and empathetic person. She builds on both experience and data – and always goes the extra mile. The outputs she delivers meet the strategic goals, support the client’s business and still reflect real human values.”

    — Zdenka Linka, Senior B2B Copywriter

  • “Thank you so much – you’ve helped us reach a whole new level.”

    — Jan Koukal, CEO Sportegy

  • "Michaela is a very structured and detail oriented person. I appreciated how prepared she was for all of our meetings and how she was able to bring different perspectives to our brainstorming sessions."

    — Sunethra Gouri Boyinova, CEO Samepath & Product manager MIRO

  • “Thanks to the professional Sportegy team, we received highly qualified support – not only expert, but also precise and very creative. They helped us in every phase of marketing support: from target group and competitor analysis, through the creation of marketing materials, to setting campaign profiles and social media promotion. Throughout the collaboration, the long‑term, rich experience of Ing. Michaela Přindišová was clearly visible – and a huge benefit. My thanks go to the whole team led by Jan Koukal for an excellent partnership.”

    — Ivana Vévodová, Owner EBM Brno (+ Krumlovský Vltavín)

Let’s Start…

Consultation: this is where everything begins. Whether you decide to work together on a larger project or not, the first step is a conversation. I offer the first 20 minutes free of charge. I want to understand your context, and you should have the chance to see how I think and work. Your brand deserves a strategic partner you trust and genuinely connect with.

First consultation
First consultation
Diskuze s klientem o strategii značky a komunikačních prioritách

Contact

hello@michaelaprindisova.com

Ing. Michaela Přindišová
Čertův Vršek, Praha 8
IČO: 01892282